On the Twelfth Day of Selling…

On the Twelfth Day of Selling my sales coach gave to me….


I’ve always touted that I keep it “real”, trust me when I tell you that I absolutely believe in the power of positivity and visualization. I have to remind myself of this when life gets me down.

Back in college my girlfriends and I had a saying, “Power of Positive Thinking”. It was my friend, Janet Thomas who started it. Mind you, this was YEARS before the The Secret became a phenomenon. It was the simple concept of concentrating your thoughts on what you want to have happen, and it would become a reality.

If you’ll indulge me, here’s my crazy story that made me a believer. In 1991, I backpacked through Europe with a girlfriend of mine. We split up leaving Italy and she went off to Belgium to visit family and I went to Berlin, Germany. By myself; with my Frommer’s guide and limited knowledge of the German language. Remember my college friend, Janet, who I mentioned above? As luck would have it, she was also suppose to be in Berlin during the same time period with another group. I wasn’t sure of her travel schedule and had no way of contacting her to find out where she was staying (long before everyone had a cell phone).

So at my flat, I decided to make some calls around to local Youth Groups thinking that I may catch a break and find her. No such luck. Feeling a tad lonely, I concentrated on finding my friend. I even remember saying out loud, “Janet, if you are here in Berlin….FIND ME!”. I laughed at myself, of course. Seriously not making this up.

The next day, I was doing the tourist thing and visiting museums (I believe it was the Reichstag). There I was looking at historical photographs and suddenly…in a quiet crowd of people, I hear, “Saaaaaaundraaaaa!” There was Janet (in this instance, I did not feel shame for squealing and being the loud “American”). She was touring museums with her group and we literally bumped into each other at the same time, the same place. Power of Positive thinking? You betcha.

What does this mean for you? Well stop and concentrate on only positive thoughts about selling your services. Take a moment and pull out the Thank You cards you received from clients and re-read them. You are awesome. People love you. You are worth it; to charge what you charge to stay in business.

Visualize a great year.

Visualize knocking out challenges or problems that come your way like you would a baseball, right out of the park (and out of your life).

Visualize good health and energy.

Visualize standing tall and strong and not be discouraged by competitors.

And when you start to feel down, then come back and read this post. Or anything else that gives you a kick in the rear.

Now get out there and DO IT! Let’s make 2011 one to remember….

Happy Selling!

photo: The Zen of Open Data Where ELSE would I get a photo like this?

On the Eleventh Day of Selling…

On the Eleventh Day of Selling my sales coach gave to me….


You read that right. Go treat yourself. Do something that you have been putting off. Get a massage. Buy yourself that awesome pair of shoes that you’ve been wanting. Get a custom ShootSac so you look spiffy on shoots. Buy a new suit to wear at your weddings. Shell out the bucks for a gym membership. Get a new haircut.

I like to buy something that makes me feel good and wear them to upcoming sales consults!

Do something to treat yourself for efforts in 2010. Pampering yourself is a great way to prepare yourself for the upcoming year.

It will be a little pep in your step. And let’s face it, you’ve been working hard these past ten days (well all year).

Happy Selling!

photo: marie claire

hang in there, folks…

I talk/chat/tweet up event professionals across the world … and hear the (get real) scoop on what is going on with their business.

Wish I could report that everything is puppies and rainbows, but it is still tough out there. Phones are too quiet. Websites are collecting cobwebs. Many of us are working, but struggling as rising personal/business expenses meet reduced revenue.

More clients are booking their vendors at the last possible moment. Which means a higher anxiety for us professionals.

I don’t have the magic answer. I wish I did. Just know that you are not alone.

Here’s a few things to keep in mind:

  1. Be on your game. Clients are booking closer to their wedding date, have your game together to be able to serve them quickly. Every client is a possible referral, you may have to change your game strategy on the output of work.
  2. Don’t give up. I know some event professionals are looking to participate in other revenue streams to make ends meet until things pick up. There is no shame in that.
  3. Don’t work for free. Discounting your services will not help you meet your bottom line and will burn you out faster than a Molotov cocktail. The rebound of doing this will be astronomically difficult.
  4. Keep the faith/positivity. I don’t think talking about real issues and difficulties is being negative. Addressing the issue, and moving forward is the only to deal with anxiety. Don’t let yourself get overwhelmed with worry. We all do it. But it hurts our bodies, spirit and ultimately, our productivity. I know. I’m a professional worrier.
Happy Selling!