Posts Tagged ‘leads’

On the Fifth Day of Selling…

Friday, December 17th, 2010

On the Fifth Day of Selling my sales coach gave to me….

A WEBSITE REVIEW

pfe home page On the Fifth Day of Selling...

Update your photos with new brides and grooms. Review your About page and update. Check information on your Bio to ensure accuracy. Be sure that your Contact information is clearly listed (telephone number, mailing address, email address and please, PLEASE what area of the country you are located in). Change the copyright date at the bottom to reflect the new year. Double check that your Contact Form is still working. And so on…

You’ll want to utilize the same skills you did yesterday with your website wording. Review to ensure you have action selling words and phrases that most of your potential clients use to find your site. You’ll check your Google Analytics to see what words to beef up.

Remember the ease of the navigation and content is more important than the look and feel of your site. You will be bored LONG of your marketing and branding look before your potential clients will be.

Keep things simple. Your first photos on your site should draw a person in, because you only have a couple of seconds.

For selling purposes, remember to have at least your starting prices. Statistics show that is what clients want to see.

Happy Selling!

photo: planning forever events home page

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Where are your Hot Sales leads kept?

Thursday, October 22nd, 2009

photo 2 397x530 Where are your Hot Sales leads kept?
I like to keep important information right in front of my face. Of course, I use software; but nothing beats a good ‘ole fashioned white board. I installed one in the office and it sits right in front of my desk.

Ideas, strategies, and important notes go up on the white board.

Also, our sales leads. Sure we have a database strategy to keep track of the sales leads that come in and keep track of our sales cycle such as responses, notes and scheduling dates for follow up. That stuff is automated within our company online calendar.

But I’ve found it very motivating to put potential client’s names on the white board: and track results in a modified way. This keeps them in front of my face and constant reminder to follow and close the sale.

Sure it’s a little bit of double work, but it is so satisfying to draw a line and put the word SOLD on their name. Also right under the section of potential clients is also a fabulous thank you note from a happy client. Just to remind ourselves how happy we make our clients!

How do you do it?

Happy Selling!

{update on photo: Since the photo was taken, we can add two more “SOLD” notices to it. Holla!}

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