Posts Tagged ‘negotiating’

On the Third Day of Selling…

Wednesday, December 15th, 2010

On the Third of Selling my sales coach gave to me…

PRODUCTS / SERVICES

If you’re anything like me, you probably have lots of Evernote notes or emails (sent to yourself from an event) on points and tips of changes that you need to make to your services or products. There is no finite science and business is always growing and changing.

This is the time where you are going to force yourself to review your services. If you want to add something new or remove a service. You’ll also be analyzing your pricing. In some instances, perhaps raising your pricing isn’t the way to go, so perhaps reducing some of your time which in turn gives you a price increase. It’s like my favorite box of Wheat Thins. I noticed the price didn’t go up, but I am getting a smaller box and less Thins per ounce. Nice job, Nabisco.These are just suggestions, you know your market and pricing better than anyone.

This is the time to launch new things, tweak what you already do or not change a thing. At least you have taken the time to analyze it.

Happy Selling!

photo: Operational Excellence Perhaps you could look a little happier during this exercise than the angry dude above.

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do you have your sales “game face” ?

Tuesday, August 24th, 2010

As an event professional, you know that in the middle of the event, when things go wrong, you put on your “Game Face” so your clients don’t know something is awry.

What about during your sales consultation? Do you have a game face when your potential client starts to ask challenging questions? Negotiate your prices? Drilling you with “what if” questions? Being just plain difficult?

Let your palms get clammy, but keep a cool and calm look on your face at all times. Never let ‘em see you sweat.

Happy Selling!

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You’re too Expensive

Monday, November 16th, 2009

Love this objection!

You read that right, LOVE THIS objection. Look if a potential client took the time to admit this to you, they are interested in your services. They are wanting you to negotiate, which actually…keeps you in the running.

Think about it, for someone to actually take the time to tell you his/her objection … then he/she is an interested buyer.

What you want to do is cut that objection off early in the consultation. You’ll do this by listening to certain indicators that they may say and by asking the right questions. By eliminating the “price issue” early on, then you have already addressed that “objection” and it becomes a moot issue.

Be proactive and confront any sales objections in a conversational manner before they become a true obstacle!

Happy Selling!

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Um, why are you negotiating with me?

Tuesday, July 28th, 2009
It seriously makes me chuckle when I read what other event professionals chat about on online forums. In a recent discussion that I read, a planner was talking about the audacity of a prospect that wanted to negotiate her services that she provided. “What does she think this is, eBay?”, she wrote.
Yeah, I get it. Doesn’t the prospect know how much time, energy and mental anguish we spend before we deliver a proposal to them? We go through the details and the special nuances of their event and have already picked through the best investment that we can deliver to them, while still making a profit. And they have the NERVE to try to negotiate a better price point? Hmph!
Well, get over it. Every scrap of written material is telling brides to not take the first price given to them. They have family and friends telling them to ask for better prices. And, as planners, don’t we negotiate with other vendors on behalf of our clients? Cake cutting fees at venues? An extra half an hour from our entertainment? Extra flower petals for a flower toss from our florists?
Sure we do! You need to wipe out the indignation of the request and instead have quick answers for a rebuttal. Before I give a proposal out, I look carefully at the event and in my head, play devil’s advocate. What if they want to reduce the price? What services can I remove? What am I willing to budge and what am I not willing to move on?
Have those answers in place and you won’t be floored when someone asks you. The quicker you can answer their questions, the better off you are. It’s part of doing business, especially during this tougher times when couples are trying to make their dollars stretch.
And….it’s okay to say, no. This is my service/product. This is your investment. Smile and stick to your guns, you may be surprised at your results.

It seriously makes me chuckle when I read what other event professionals chat about on online forums. In a recent discussion that I read, a planner was talking about the audacity of a prospect that wanted to negotiate her services that she provided. “What does she think this is, eBay?”, she wrote.

Yeah, I get it. Doesn’t the prospect know how much time, energy and mental anguish we spend before we deliver a proposal to them? We go through the details and the special nuances of their event and have already picked through the best investment that we can deliver to them, while still making a profit. And they have the NERVE to try to negotiate a better price point? Hmph!

Well, get over it. Every scrap of written material is telling brides to not take the first price given to them. They have family and friends telling them to ask for better prices. And, as planners, don’t we negotiate with other vendors on behalf of our clients? Cake cutting fees at venues? An extra half an hour from our entertainment? Extra flower petals for a flower toss from our florists?

Sure we do! You need to wipe out the indignation of the request and instead have quick answers for a rebuttal. Before I give a proposal out, I look carefully at the event and in my head, play devil’s advocate. What if they want to reduce the price? What services can I remove? What am I willing to budge and what am I not willing to move on?

Have those answers in place and you won’t be floored when someone asks you. The quicker you can answer their questions, the better off you are. It’s part of doing business, especially during this tougher times when couples are trying to make their dollars stretch.

And….it’s okay to say, no. This is my service/product. This is your investment. Smile and stick to your guns, you may be surprised at your results.

Happy Selling!

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