Watched the Super Bowl yesterday. What I thought would be a zzzzzzzzzzz of a game, turned out to be quite gripping. Look I’m not a football fan .. but I love good friends, good food, drinks, and a great half show. And I love the commercials. Perhaps it’s because of my corporate days of selling advertising. One of them really caught my attention for this sales blog, from Samsung:
Read between the lines of this video:
1. Many of us think we are the next big thing. However I ask you, are our clients buying US, or are they buying a service from us that fills their need? The added benefit is the “you” factor in finalizing their decision. Just think about it. What do your selling words say on your collateral … is it all about you?
2. We all get concerned about our competition. There is a market out there for everyone. Find the need and fill it. It doesn’t matter if someone else already is filling that need, because they may not be everyone’s next big thing.
3. Have a sense of humor. It will get you through the rough patches and make the good times, that much better.
ps Was this clear as mud? I said, read between the lines…
i plan spectacular events for a living. i usually say what everyone else is thinking. i've been fortunate to have been trained by some of the best when it comes to sales. i love to teach. come in and stay awhile, or better ... come see me in person speak. i would love to have a drink with you. xx saundra